My 3-Year-Old Son & Some Random Logos (Video)

Today, I was inspired by a Google+ post by Chris Brogan (Found via +Aliza Sherman and +Adam Keats on Twitter.) titled, Fresh Impressions on Brandmarks (from my 5-year-old). I decided to do the same with my three-year-old son. Jack doesn't have the attention span of a 5 year old, and this is not a slickly produced video, but I thought it was interesting.

Simply holding my iPhone while browsing Google images, I intentionally picked logos that I thought he had possibly seen, but wasn't sure which ones he may actually be able to identify. I was surprised at how many he either got by name, or was able to describe what industry that logo was in. See for yourself...

Read the rest of this post »

Posted
 

Just Because You Can't Write, Doesn't Mean You Can't Blog

Writing450
The numbers are staggering. Do you want to increase your website traffic by 55%? Blog. Do you want to be 7 times more likely to make a sale from your social media presence? Blog. How about getting a 400% increase in indexed pages on your website? That's right - blog. But blogging is easier said than done. There are any number of reasons why companies don't, or can't, blog. But, most of their reasons are bull****.

Read the rest of this post »

Posted
 

Penn St. Student's Tough Lesson On Our Very Small (Social) World

Tonight, Penn State's student newspaper, Onward State, reported Joe Paterno's death at 8:45 pm. It was a scoop no other media outlet had confirmed. Within minutes, the national media picked up on the story, Twitter was abuzz and many millions went to bed believing Joe Paterno was dead. But the casualty of the night wasn't Joe Paterno, it was Devon Edwards - Onward State's managing editor. By 10 pm the same night, he stepped down.

Read the rest of this post »

Posted
 

Images Of The SOPA Blackout

A gallery of the websites of companies and organizations speaking out against SOPA.

Read the rest of this post »

Posted
 

You Can Take Your Social Media Rule And Shove It

I will admit this up front - I really, really, dislike rules. I'm no rebel, nor do I have a problem with authority - I simply don't like rules. Why? Because, generally speaking, they tend to exist because we assume we need them - whether they are legitimate or not. Our society has an obsessive, almost debilitating, need to create rules for everything. They are a short-cut for the ignorant and a crutch for those who lack creativity.

Read the rest of this post »

Posted
 

Hiring A Political Consultant? Watch Out For These 5 Warning Signs.

I've been in politics virtually my entire life. Let's just say, it's sort of a family legacy. As a consultant, I've seen any number of ways people in my business take advantage of people running for office, and scam others into thinking they know what they're doing. Here are five things to watch out for.

Read the rest of this post »

Posted